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New laws affect ID and taxes, Disney crackdown, Amazon SEO tips and more
💲30 second ecommerce update
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Ecommerce News, Tips and Trends
FedEx's average daily package volume was down 9% in the most recent quarter. Before the pandemic, roughly 16% of retail was e-commerce. At the peak of lockdown, it touched 22%. Right now, it sits around 19% (and falling). source
Online marketplaces like eBay, Amazon, and Etsy will be required to verify "high-volume" third-party sellers and must ensure those sellers disclose their identity and contact information to buyers. details
Disney to crack down on resellers read more
IRS Delays Implementing $600 Threshold for 1099-Ks, but What Will Payment Processors Do? more
Amazon: Grow and protect your brand with the new Build Your Brand page read
Amazon's product prices increased by 6% in 2022, below the average inflation range of 7% to 9% in the US, and next year Amazon expects its product prices to grow below 3% before turning negative in 2024, according to an internal document obtained by Insider. read
Amazon rolled out a trending searches feature, and "dog Christmas gifts" was a top trend in recent weeks. more
Amazon SEO: A 2023 Comprehensive Guide (49 minute read)
Tool of the day
Glimpse tracks every topic across the internet to identify growing trends.
They also have a chrome extension that supercharges your research when you use Google Trends.
Spotlight: Microns
One of the most strategic ways ecom operators accrue value is via smart acquisitions. If you're in a place where you looking to expand, you can acquire another business, opening another product line, geography or marketing channel for your existing business. It's not just Warren Buffet that can make money with acquisitions - you can too. Check out Microns, the marketplace for micro online businesses - and find your acquisition target today.
Learn
The nine greatest ads and what makes them effective:
1. Volvo w/ Jean-Claude Van Damme
Volvo wanted to demonstrate the stability and precision of Volvo’s dynamic steering.
Cost: $4M
Results:
• 48M views in 9 days
• $170M in Revenue— Alex Garcia 🔍 (@alexgarcia_atx)
4:32 PM • Dec 11, 2022
I used to suck at e-commerce
Then I discovered these 12 under-the-radar Shopify apps that made my e-comm growth journey 100X easier & more profitable 👇🏼
— Marketing Max (@MarketingMax)
3:30 PM • Dec 20, 2022
Here's a thread of stupid short form content hacks that work for some reason.
🧵
— isaac (@theisaacmed)
1:46 AM • Dec 24, 2022
Laugh
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