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Ecommerce News, Tips and Trends
Beardcare is a fairly new product category that is increasingly getting its own dedicated shelf space in retail. The market has grown 7x since 2016. “During the worst of the pandemic, when almost everyone was stuck at home, many men stopped shaving.” Gillette has focused on this as well by launching their King C. Gillette line of products for men with beards in 2020 which now does >$200M revenue annually.
Socks were the top shopping category in the pandemic, replacing t-shirts. “The trend dovetails with people staying at home for longer periods, as nearly 70% of American adults wear socks around the house.”
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Tool of the day
A simple tool to calculate the time, money, and CO2 you saved since you went remote. Even though it's a simplistic criterion, it sheds some light on the amount of negative impact our daily commute had. And why the future of work shouldn't have any offices.
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