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Ecommerce News, Tips and Trends

Ecommerce returns in 2021 totaled $761B in lost sales. “This is more than the annual budget for the U.S. Department of Defense. I have never seen the pressure in terms of excess inventory as I am seeing right now.”

Investor Ben Evans shares some provocative views on the ecommerce trend. “Perhaps the real long-term trend is that the historic separation between rent on one side and advertising and marketing on the other is now disappearing. ‘How do you reach your customer?’ becomes one question and one budget.”

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